About Gravito

We’re leading with privacy in visitor data solutions

2018

Founded

1000+

Domains trust us

300+ million

Monthly site visits

100+ million

Page views

Our story

We are a dynamic group of Finnish tech experts a with extensive international experience from global powerhouses like Nokia and Microsoft, as well as leading advertising and broadcasting companies and ad agencies.

After working with numerous martech solutions, we saw a need for a product that integrates consumer and technology identities with consents and preferences. Inspired by Nordic ethical data processing principles and the erosion of third-party cookies we created Gravito to meet this need.

We have a strong presence in the Nordic market and have been selected as a technology provider by the largest Swiss media companies.

In 2022, Gravito was selected for the Business Finland Young Innovative Company funding program as a company with high business potential and rapid growth.

Made in Finland with the Nordic data mindset*

*Identifying visitors with emphasis on data privacy and protection principles

The end of third-party cookies

Third-party cookies are being phased out and blocked by Safari, Mozilla, and Firefox. Sooner or later, Google will follow with Chrome (70% market share), causing final shifts in data collection and personalised marketing.

What if your existing systems could work again?

Imagine your current systems effortlessly handling critical activities without relying on third-party cookies.
Unified tools for real-time identity

Detects and classifies cookies to ensure regulatory compliance, while monitoring and optimizing your website’s load times and user experience

Our approach: Privacy first. My Data.

When addressing the third-party cookie issue, visitor privacy was our top priority. Every request includes consents by default, combining first-party data with consent collection

Loved by developers and business

Our mission is to deliver flexible and purpose-built technology that can operate as a standalone solution or within your cloud environment.

Clients can choose tools to enhance their marketing capabilities, tailored to the maturity of their tech stack.

Sustainable Digital Practices

We promote eco-friendly digital operations by offering the most energy-efficient targeting solutions, personalized strategies, and ethical data management. Sustainability also entails consent-based data processing, with all data managed within the EU. We value our northern environment and prioritize sustainable data management solutions.

Client-side data processing reduces reliance on data centers, which cuts emissions. Edge processing enables tasks such as identity resolution and engagement scoring to be performed closer to users, further minimizing carbon footprints.

Data centers are a significant source of carbon emissions in content personalization and programmatic advertising. Energy consumption increases as data transfers between advertisers, publishers, and users.

Accurate audience targeting and personalized content reduce resource waste by ensuring ads reach relevant users while excluding bots. This efficiency decreases the carbon footprint of digital activities even further.
Board & Leadership team

A seasoned MarTech team with over 100 years of collective experience in consumer data management

Juho Jokinen

Chairman of the Board

Petri Kokkonen

Board member

Jake Laisi

CTO

Patrick Glantz

COO

Jouni Mannerhovi

CEO

Unnikrishnan Kurup

Lead Developer

Juho Jokinen

Chairman of the Board

Petri Kokkonen

Board member

Jake Laisi

CTO

Patrick Glantz

COO

Jouni Mannerhovi

CEO

Unnikrishnan Kurup

Lead Developer

News and insights

Feeling overwhelmed with the complexities of third‑party cookie topic?

Gain clarity on your next steps, let our team of experts guide you

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Patrick Glanz

COO

Jouni Mannerhovi

CEO

Book your consultation