Gravito intelligence for websites
Gravito Human Detection
Know which of your visitors are human – before anything else loads.
The scope
Most bot detection looks for bots. Gravito Human Detection looks for humans.
Every visitor starts as unclassified. Gravito watches for the behavioral signals that humans produce naturally – scroll patterns, cursor movement, interaction timing – without asking your visitors to do anything. When the signals arrive, the visitor is recognised as human. When they don’t, they aren’t.
Traditional bot filters block or pass. Gravito does something different: it recognises human behaviour and signals it. That signal travels downstream before your analytics, your ad stack, and your CMP have loaded – so every tool that follows acts on verified human sessions, not assumed ones.
How it works
A lightweight SDK runs in your page head and analyses behavioral signals in real time. A server-side layer verifies the decision and deploys new bot signatures automatically as the bot landscape changes.
The result – the Human Signal – is available on the data layer immediately, before any downstream tool initialises.
- No cookies
- No device fingerprinting
- No user IDs or personal data
- 15-minute integration
You get instant clarity on the quality of your traffic — across devices, environments, and platforms.
What you get
Accurate analytics Your sessions, engagement metrics, funnel data, and A/B test results reflect real human behaviour. Bot sessions are tagged before they reach your analytics platform.
Visibility into AI agent traffic Identify which crawlers and AI agents are scraping your content, at what volume, and how their behaviour differs from human visitors.
Smarter tag orchestration Gate your tags to fire for humans only. Stop running analytics platforms, personalisation engines, and ad tools on sessions that will never convert.
Cleaner inventory Signal verified human sessions to your ad stack. Reduce clawback exposure and protect your premium floor prices for the traffic that earns them.
Privacy and legal basis
Gravito Human Detection collects no personal data. It operates on a legitimate interest basis under GDPR and does not require visitor consent. It runs for 100% of your traffic regardless of consent state or territory.
Works with Gravito CMP
If you run Gravito CMP, the Human Signal is available in the same page load. Your consent events and engagement data reflect verified human sessions by default. The two products are independent – each can be deployed without the other.
Learn more, contact us: info@gravito.net